Lead & Pipeline
—
MQL → Client Rate
vs prev period
target 2026 · 15%
—
App → Deal Rate
vs prev period
target 2026 · 12%
—
Signal → Meeting
vs prev period
target 2026 · 40%
—
% Data Enriched
vs prev period
target 2026 · 95%
B2B Visitor → Lead
—
target 2026 · 1.2%
New Leads
—
target 2026 · 100/mo
Avg. CPL
—
target 2026 · €75
Signal → Meeting
—
target 2026 · 40%
Soft Conversions by Source
Engagement by Source
Newsletter Flow
New Subscribers
Active Sequences
B2C Visitor → Applicant
—
target 2026 · 1.5%
New Applicants
—
target 2026 · 100/mo
Avg. CPL
—
target 2026 · €45
App → Intake
—
target 2026 · 70%
Soft Conversions by Source
CV Uploads & Job Alert Sign-ups
Recruitment Pipeline